{"id":315,"date":"2022-03-24T16:22:53","date_gmt":"2022-03-24T16:22:53","guid":{"rendered":"http:\/\/192.168.22.215\/cobama\/?p=315"},"modified":"2022-05-30T15:43:39","modified_gmt":"2022-05-30T15:43:39","slug":"la-suma-de-un-pequeno-comercio-tecnologia-gran-futuro","status":"publish","type":"post","link":"https:\/\/www.cobama.com.mx\/index.php\/2022\/03\/24\/la-suma-de-un-pequeno-comercio-tecnologia-gran-futuro\/","title":{"rendered":"LA SUMA DE UN PEQUE\u00d1O COMERCIO + TECNOLOG\u00cdA = GRAN FUTURO"},"content":{"rendered":"<p>&lt;p&gt;&#8217;La\u00a0tienda de barrio\u00a0tiene mucho\u00a0futuro. Siempre que comprenda que su porvenir depende de una combinaci\u00f3n acertada de tecnolog\u00eda y seres humanos&#8217;, lanza\u00a0Pablo Foncillas, el anti gur\u00fa. Seg\u00fan el experto, contar\u00e1n con el\u00a0<em>big data\u00a0<\/em>que hoy explotan las grandes empresas y podr\u00e1n convertir a sus vendedores en &#8216;supervendedores&#8217;.&lt;\/p&gt;<\/p>\n<p>&lt;p&gt;\u00bfC\u00f3mo lo conseguir\u00e1n? &#8216;Fusionar\u00e1n la tecnolog\u00eda\u00a0<em>online\u00a0<\/em>con la\u00a0<em>offline\u00a0<\/em>y esa mezcla de la sabidur\u00eda del contacto f\u00edsico con la potencia del mundo virtual, har\u00e1 que continuemos visitando nuestra tienda de siempre&#8217;. Un gran futuro por delante, pero que ya es parte del presente, porque empresas como Amazon o Microsoft han desarrollado soluciones para rastrear a los clientes dentro de las tiendas o detectar qu\u00e9 art\u00edculos, cu\u00e1ndo y c\u00f3mo captan el inter\u00e9s de las personas.&lt;\/p&gt;<\/p>\n<p><strong><u>&lt;p&gt;Fuente: La Vanguardia&lt;\/p&gt;<\/u><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&lt;p&gt;&#8217;La\u00a0tienda de barrio\u00a0tiene mucho\u00a0futuro. Siempre que comprenda que su porvenir depende de una combinaci\u00f3n acertada de tecnolog\u00eda y seres humanos&#8217;, lanza\u00a0Pablo Foncillas, el anti gur\u00fa. Seg\u00fan el experto, contar\u00e1n con el\u00a0big data\u00a0que hoy explotan las grandes empresas y podr\u00e1n convertir a sus vendedores en &#8216;supervendedores&#8217;.&lt;\/p&gt; &lt;p&gt;\u00bfC\u00f3mo lo conseguir\u00e1n? &#8216;Fusionar\u00e1n la tecnolog\u00eda\u00a0online\u00a0con la\u00a0offline\u00a0y esa mezcla de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":316,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-315","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"_links":{"self":[{"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/comments?post=315"}],"version-history":[{"count":1,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/315\/revisions"}],"predecessor-version":[{"id":317,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/315\/revisions\/317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/media\/316"}],"wp:attachment":[{"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/media?parent=315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/categories?post=315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cobama.com.mx\/index.php\/wp-json\/wp\/v2\/tags?post=315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}